Hello! I'm Grace...
Hi, I'm Grace, a Product Lead and UX/UI designer working on digital products and SaaS platforms that have to grow.

Hello! I'm Grace...
Currently leading product and design at Tribe, my background spans product design, UX/UI, SaaS and branding, with a focus on creating digital experiences that feel thoughtful, polished and easy to use. Outside of work, I'm usually taking photos, sketching or exploring somewhere new.
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Years Designing
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Client & Product Projects
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Industries Worked Across







Experience
April 2025 – Current
Product Lead
Tribe
Product Lead on a founding team, owning what we build, in what order, and why, alongside the design execution. I set the roadmap, write the specs engineering builds against, and ship end-to-end. Strategy, UX, UI and brand all run through one person, which keeps the product coherent while the team scales.
April 2021 – April 2025 · 4 years
Senior UI/UX Designer
Dept
Senior designer across SaaS, retail, hospitality and consumer accounts, embedded in cross-functional pods (PM, engineering, strategy). Often the design lead on the account, taking work from kickoff through to launch and back into iteration.
May 2020 – April 2021 · 1 year
UX Designer
Degree 53
Owned UX in fintech and gaming environments where every screen had to clear legal, compliance and accessibility before release. Learnt how to write briefs engineers could build from and how to defend a decision in a room of stakeholders.
January 2018 – May 2020 · 2 years
UX Designer
Red Apple Creative
Developed campaign work for Spotify, playlist covers, micro-sites and in-app advertising shipped to a global audience. The grounding in brand, type and image-making still shapes how I approach UI today.
Thank you!
I'd love to hear from you or for you to see more of my work, please get in touch.